Who We Are
LineUp was built to bring something genuinely special to venues - week after week.
Our founder spent his career as a working musician. When a venue approached him to source extra artists, he posted a short video calling for talent - it went viral. He posted more, and the response only grew. Hundreds of artists from across South Africa responded. Only the best made it onto the lineup. LineUp was born.
Put an exceptional live artist in front of the right audience, and something wonderful happens. Guests arrive and stay longer than planned. They enjoy themselves. They tell their friends. They come back the following week - and the week after that. The atmosphere lifts, and revenue grows with it. Naturally. Consistently. With no admin on your end.
That's the experience LineUp is built to offer.
